A web service for each group of facts in the data model will allow an application to select and retrieve data according to the dimensions of time, manufacturer item hierarchy, retailer org hierarchy (selected levels) and location. Sharing Data with Manufacturer Applicationsĭemand Signal Repository shares demand data with manufacturer applications at both the lowest level of detail, and at an aggregate level. You can also view the total value for all suppliers.Īs the manufacturer does not generally have the competitor’s internal item identification, the GTIN will be used for both the global and local ID by default. Competitor items are added to the manufacturer’s item hierarchy by the same mechanism used to load and maintain hierarchies for a manufacturer’s own items.Īt aggregate level within either the retailer or manufacturer hierarchies, Demand Signal Repository maintains the manufacturer’s aggregate value and the aggregate value for each of the competitor organizations. Mapping of competitor items to the manufacturer’s item hierarchy is a service provided by 3rd parties such as Nielsen or IRI – otherwise, manufacturer personnel must classify the competitor items themselves using their own knowledge. The retailer may be able to provide a vendor number to identify the particular supplier of competitor items if not, the manufacturer must rely upon another source to identify the supplier – either a 3rd party or their own internal knowledge of the GTIN values.Ĭompetitor item data has the same general format and organization as the manufacturer’s own item data, but is treated differently for aggregation and reporting purposes. A retailer may send item hierarchy data for their own items and competitor items together in the same file. Product descriptions and retailer item hierarchy associations for competitor items are typically received from the retailer.
As well, sales personnel are able to view inventory and delivery information. This allows manufacturers to perform comparative sales analysis of its own items versus competitor items.
Demand Signal Repository is able to receive data not only for a manufacturer’s own items, but for competitor items.